Catalog Archives - Ken Yim Design Portfolio https://kenyimdesigns.com/project-tag/catalog/ Making Great Ideas Happen Mon, 24 Mar 2025 09:01:35 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 International Restaurant Chain Localization https://kenyimdesigns.com/project/international-restaurant-chain-localization/?utm_source=rss&utm_medium=rss&utm_campaign=international-restaurant-chain-localization Mon, 24 Mar 2025 08:24:55 +0000 https://kenyimdesigns.com/?post_type=portfolio&p=7248 About this Project This project focuses on the localization of marketing materials for a brand targeting the Chinese market, ensuring all elements resonate with local tastes and cultural preferences. The core responsibility involves translating and adapting communications, food menus, Instagram showreels, animations, business cards, food packaging, and visual merchandising into Chinese. Localization, as a process, […]

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About this Project

This project focuses on the localization of marketing materials for a brand targeting the Chinese market, ensuring all elements resonate with local tastes and cultural preferences. The core responsibility involves translating and adapting communications, food menus, Instagram showreels, animations, business cards, food packaging, and visual merchandising into Chinese. Localization, as a process, customizes a foreign brand, product, or service to align with a specific local context, making it feel as though it was created for the local audience. By incorporating Chinese design cues and cultural nuances, this project aims to enhance brand relevance and engagement in the Chinese market.

Client: ELN | Art Direction: Ken Yim | Digital Marketing:  Ken Yim | Localization Project Manager: Ken Yim

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Beauty Shop Visual Identity https://kenyimdesigns.com/project/beauty-shop-visual-identity/?utm_source=rss&utm_medium=rss&utm_campaign=beauty-shop-visual-identity Wed, 09 Oct 2024 04:20:34 +0000 https://kenyimdesigns.com/?post_type=portfolio&p=6947 About this Project New Yaohan Beauty is the latest development from the Panda Sociedade de Gestão de Investimentos Limitada to bring the latest and exclusive beauty product to the Macau locals. Our goal is to become the most loved beauty destination of our guests and the most admired retailer by our communities, partners and investors. […]

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About this Project

New Yaohan Beauty is the latest development from the Panda Sociedade de Gestão de Investimentos Limitada to bring the latest and exclusive beauty product to the Macau locals. Our goal is to become the most loved beauty destination of our guests and the most admired retailer by our communities, partners and investors.

 

Client: New Yaohan Department Store | Art Direction: Ken Yim | Copy Writing & Research:  Ken Yim | Key Visual Design: Ken Yim

The brand color system is a derivative from the instantly recognizable makeup palettes to resemble a runway-ready impression to our clients.

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STEAM Education Visual Identity https://kenyimdesigns.com/project/steam-education-visual-idenity-design-3374/?utm_source=rss&utm_medium=rss&utm_campaign=steam-education-visual-idenity-design-3374 Sun, 23 May 2021 02:37:32 +0000 https://kenyimdesigns.com/?post_type=portfolio&p=3591 I led a transformative project with Kingston Education in the UK, a distinguished STEAM (Science, Technology, Engineering, Arts, and Mathematics) institution. This endeavor encompassed shaping their visual identity, creating a dynamic company profile, developing an interactive website, and designing a cohesive uniform. By strategically aligning the brand with its STEAM-focused mission, the project enhanced Kingston […]

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I led a transformative project with Kingston Education in the UK, a distinguished STEAM (Science, Technology, Engineering, Arts, and Mathematics) institution. This endeavor encompassed shaping their visual identity, creating a dynamic company profile, developing an interactive website, and designing a cohesive uniform. By strategically aligning the brand with its STEAM-focused mission, the project enhanced Kingston Education’s image, ensuring a consistent and professional identity across diverse mediums. This comprehensive approach strengthened their presence as a leading institution in STEAM education.

Client: Kingston Eduction | Art Direction: Ken Yim | Project Management:  Ken Yim | Key Visual Design: Ken Yim

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Cosmetic Product Mobile App Design https://kenyimdesigns.com/project/cosmetic-and-fragrance-shop-ui-ux-corporate-idenity-vi/?utm_source=rss&utm_medium=rss&utm_campaign=cosmetic-and-fragrance-shop-ui-ux-corporate-idenity-vi Wed, 12 May 2021 02:18:30 +0000 https://kenyimdesigns.com/?post_type=portfolio&p=3374 About this Project New Yaohan Beauty is the latest development from the Panda Sociedade de Gestão de Investimentos Limitada to bring the latest and exclusive beauty product to the Macau locals. Our goal is to become the most loved beauty destination of our guests and the most admired retailer by our communities, partners and investors. […]

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About this Project

The scope of work for the New Yaohan Beauty mobile app includes creating wireframes, optimizing the user experience, and delivering high-fidelity designs. The app underwent user acceptance testing (UAT) to ensure seamless performance and usability.

Client: New Yaohan Department Store | Art Direction: Ken Yim | Copy Writing & Research:  Ken Yim | Key Visual Design: Ken Yim

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Company Profile https://kenyimdesigns.com/project/company-profile/?utm_source=rss&utm_medium=rss&utm_campaign=company-profile Sat, 29 Jun 2019 07:32:54 +0000 http://kenyimdesigns.com/?post_type=portfolio&p=1815 About this Project New Yaohan’s in-house creative team has a special assignment to revamp the company’s image with a company credential in late 2017 as part of the 20th-anniversary celebration. The purpose of this project is to introduce and to tell a compelling background story of the largest department store in Macau to our potential […]

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About this Project

New Yaohan’s in-house creative team has a special assignment to revamp the company’s image with a company credential in late 2017 as part of the 20th-anniversary celebration. The purpose of this project is to introduce and to tell a compelling background story of the largest department store in Macau to our potential business partners from around the globe.

Client: New Yaohan Department Store | Art Direction: Ken Yim | Copy Writing & Research: Ken Yim | Layout Design: Ken Yim & Graphic Team

Procedures

New Yaohan’s in-house creative team has a special assignment to revamp the company’s image with a company credential in late 2017 as part of the 20th-anniversary celebration. The purpose of this project is to introduce and to tell a compelling background story of the largest department store in Macau to our potential business partners (B2B) from around the globe.

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