Window Display Archives - Ken Yim Design Portfolio https://kenyimdesigns.com/project-tag/window-display/ Making Great Ideas Happen Tue, 09 Jul 2024 08:47:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 Kids Cavern, Nova Creatives https://kenyimdesigns.com/project/kids-cavern-nova-creatives/?utm_source=rss&utm_medium=rss&utm_campaign=kids-cavern-nova-creatives Sat, 25 Jan 2020 05:37:37 +0000 https://kenyimdesigns.com/?post_type=portfolio&p=2340 https://www.youtube.com/watch?v=vwu3as7U9Bo&feature=youtu.be About this Project   The creation of Kid’s Cavern at New Yaohan Department Store stands out as a cherished project in my portfolio. Given the freedom to build it from the ground up, I meticulously crafted every aspect of the brand identity, from playful mascot character illustrations and eye-catching shopping bags to distinctive type […]

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About this Project


 

The creation of Kid’s Cavern at New Yaohan Department Store stands out as a cherished project in my portfolio. Given the freedom to build it from the ground up, I meticulously crafted every aspect of the brand identity, from playful mascot character illustrations and eye-catching shopping bags to distinctive type phrases, engaging visual merchandising, and compelling marketing collaterals. The outcome is a brand that has become a standout presence in the Greater Bay Area of China, particularly notable considering the formidable competition posed by the mighty Toy’s “R” Us. Kid’s Cavern is a testament to the power of a well-crafted brand, leaving nothing to chance and becoming highly recognizable in its competitive landscape.

Client: Panda Sociedade de Gestão de Investimentos Limitada | Project Management & Art Direction: Ken Yim | Visual Identity: Ken Yim |

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Festive Creatives and Decorations https://kenyimdesigns.com/project/year-of-dog-gift-set/?utm_source=rss&utm_medium=rss&utm_campaign=year-of-dog-gift-set Sat, 29 Jun 2019 16:58:03 +0000 http://kenyimdesigns.com/?post_type=portfolio&p=1935 Chinese New Year Festive Design In Asia, Chinese New Year is one of the single most celebrated festivals of the year. For a retail business, it is the prime-time for spending new clothes, premium groceries, and houseware for your family as well as buying gifts of fortune for your friends and business partners. To seize […]

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In Asia, Chinese New Year is one of the single most celebrated festivals of the year. For a retail business, it is the prime-time for spending new clothes, premium groceries, and houseware for your family as well as buying gifts of fortune for your friends and business partners.

To seize the golden opportunity and to entice customers to increase their spending, I managed to create a series of in-store decorations, window displays, an exclusive red pocket gift set for VIP members, and a supremely successful digital lucky draw promotion.

As a result, the overall sales have grown 15% year-over-year for the same period. The project was also featured on VMSD magazine with great reviews.

Client: New Yaohan Department Store | Art Direction & Theme Design: Ken Yim | Copy Project Management  Ken Yim 

Please also see See Membership App UI Design and Digital Lucky Draw 

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