Package Design Archives - Ken Yim Design Portfolio

Beauty Shop Visual Identity

kyim — Wed, 09 Oct 2024 04:20:34 +0000

About this Project

New Yaohan Beauty is the latest development from the Panda Sociedade de Gestão de Investimentos Limitada to bring the latest and exclusive beauty product to the Macau locals. Our goal is to become the most loved beauty destination of our guests and the most admired retailer by our communities, partners and investors.

Client: New Yaohan Department Store | Art Direction: Ken Yim | Copy Writing & Research: Ken Yim | Key Visual Design: Ken Yim

The brand color system is a derivative from the instantly recognizable makeup palettes to resemble a runway-ready impression to our clients.

Shopping Bag Concept

Shopping Bag Production Mock Up

New Yaohan Beauty West Shop Front

Kiehl's Counter

Visual Merchandising Decoration

New Yaohan Beauty East Shop Front

The post Beauty Shop Visual Identity appeared first on Ken Yim Design Portfolio.

Food & Beverage Visual Identity, Package, Animation & Web Design

kyim — Mon, 04 Mar 2024 07:43:11 +0000

About this Project

Palace Gourmet aims to be a new world-class food hall nestled exclusively in NY8 New Yaohan at the Grand Lisboa Palace Resort Macau, representing the essence of luxury dining and shopping in a European-style food hall. Palace Gourmet seamlessly combines these experiences under one opulent roof. In my role, I undertake the responsibility of crafting a modest yet sophisticated design across disposable food packages, shopping bags, wine labels, billboards, and animation and introductory videos. This design aims to integrate subtle and elegant colors, refined typography, and tasteful animation, creating a humble yet elegant brand identity reflective of the warmth and inclusivity at the heart of Palace Gourmet, the European finest.

Client: Palace Gourmet | Graphic Design: Ken Yim | Graphic Design: Ken Yim | Software: Photoshop, Illustration, Premier, & After Effect

The post Food & Beverage Visual Identity, Package, Animation & Web Design appeared first on Ken Yim Design Portfolio.

LP Treatment Kit Package & Social Media Graphics

kyim — Sun, 18 Feb 2024 08:09:33 +0000

Revolutionizing the classic vinyl & CD treatment solution after ODYUSA’s acquisition, I spearheaded the redesign of the packaging for a global audience. The project aimed to modernize the aesthetic while preserving the timeless essence of the cleaner set. Additionally, I successfully crafted key visuals optimized for online sales, garnering widespread acclaim and success across the globe.

Client: ODYUSA | Art Direction: Ken Yim | Graphic Design: Ken Yim

The post LP Treatment Kit Package & Social Media Graphics appeared first on Ken Yim Design Portfolio.

Sparkling Drink Visual Identity, Social Media, & Animation Design

kyim — Tue, 13 Feb 2024 08:56:15 +0000

About this Project

The visual concept for the All-Natural Sparkling Water with Real Fruit Juice highlights Palace Gourmet’s artistry with vibrant colors, elegant typography, and luscious fruit illustrations across various media. This design and communication strategy emphasize their dedication to all-natural goodness, inviting consumers to experience a refreshing and sophisticated brand identity.

Please visit Design Rush to view the Packaging Design Award

Client: Palace Gourmet | Graphic Design: Ken Yim | Motion Graphic: Ken Yim | Software: After Effect, Photoshop, & Illustrator

The post Sparkling Drink Visual Identity, Social Media, & Animation Design appeared first on Ken Yim Design Portfolio.

Kid’s Store Visual Identity

kyim — Sat, 08 May 2021 14:57:54 +0000

Kid's Cavern Store Signage Design

About this Project

Kid’s Cavern was one of my favorite brand identity projects while working in the New Yaohan Department Store. It was a completely free-handed project for me to work on from the ground up. No string attached whatsoever! The system consists of all the tangible elements including the mascot character illustrations, shopping bags, type phrases, visual merchandising, and the marketing collaterals that make up the look and feel of the brand. The result is one of the most recognizable brands in the Greater Bay Area in China where its main competitor was the mighty Toy’s “R” Us. A strong brand leaves nothing to chance!

Colors & Type Phrases

Collateral Designs

Shopping Bag Design

Kids Cavern Stationaries

Candy Bags

Premium Cholocate Box Design

Kid's Cavern Candy Shop Design

Magazine Ad Design 2021

Magazine Ad Designs

Kids Cavern Digital Signage Poster

Web Design

Shop Front LED Animation

Play Video about Kids_Cavern_Video_Cover

Promotional Video & Animation

Play Video about Kids_Cavern_Cover

Play Video about Kids_Caver_Promotional_Video

Play Video about Kids_Cavern_GLP_Marquee_Life_Cover

On the Press

On the press (VMSD Magazine)

The post Kid’s Store Visual Identity appeared first on Ken Yim Design Portfolio.

Kids Cavern, Nova Creatives

kyim — Sat, 25 Jan 2020 05:37:37 +0000

About this Project

The creation of Kid’s Cavern at New Yaohan Department Store stands out as a cherished project in my portfolio. Given the freedom to build it from the ground up, I meticulously crafted every aspect of the brand identity, from playful mascot character illustrations and eye-catching shopping bags to distinctive type phrases, engaging visual merchandising, and compelling marketing collaterals. The outcome is a brand that has become a standout presence in the Greater Bay Area of China, particularly notable considering the formidable competition posed by the mighty Toy’s “R” Us. Kid’s Cavern is a testament to the power of a well-crafted brand, leaving nothing to chance and becoming highly recognizable in its competitive landscape.

Client: Panda Sociedade de Gestão de Investimentos Limitada | Project Management & Art Direction: Ken Yim | Visual Identity: Ken Yim |

The post Kids Cavern, Nova Creatives appeared first on Ken Yim Design Portfolio.

Toy World Branding & Visual Merchandising

kyim — Sat, 25 Jan 2020 04:02:46 +0000

About this Project

At The Toy World, a vibrant haven for children, I played a pivotal role in shaping the store’s visual identity. With a diverse product range spanning toys, baby essentials, clothing, and candies, my responsibilities extended to crafting a cohesive and captivating brand experience. This involved not only conceptualizing and designing the store’s logo but also creating eye-catching candy packaging and fixtures. Through meticulous attention to detail, I ensured that every element aligned seamlessly, contributing to a welcoming and enchanting atmosphere for young visitors and their families.

Client: Panda Sociedade de Gestão de Investimentos Limitada | Project Management & Art Direction: Ken Yim | Fixture Design and Visual Merchandising: Ken Yim Graphic & Package Design: Ken Yim |

Green Beauty Logo Design

Green Beauty Baby Skin Car Visual Merchanding

Candy Shop Visual Merchandising 1

Candy Shop Package Design

Candy Shop Shelving Graphics

Light Box and Shelving Graphics

Green Beauty Logo Design

Green Beauty Baby Skin Car Visual Merchanding

Candy Shop Visual Merchandising 1

Candy Shop Package Design

Candy Shop Shelving Graphics

Light Box and Shelving Graphics

Baby Supplies Visual Merchandising Support

Baby Supplies Visual Merchandising Support 2

Toy Zone Visual Merchandising

Miki House Visual Merchandising

Baby Supplies Visual Merchandising Support

Baby Supplies Visual Merchandising Support 2

Toy Zone Visual Merchandising

Miki House Visual Merchandising

The post Toy World Branding & Visual Merchandising appeared first on Ken Yim Design Portfolio.

Music Industry Creatives

kyim — Sun, 14 Jul 2019 11:53:46 +0000

I have been serving with Odyssey Innovative design, the premier DJ gear manufacture in California, USA from 2003-2013 as a Senior Graphic Designer/Assistant Creative Director. It’s a great company with all the hands-on creative freedom and a wide spectrum of creative work from ads, catalogs, and even product design.

Client: Odyssey Innovative Designs | Art Direction: Ken Yim | Graphic Design: Ken Yim | Photography: Ken Yim

Odyssey Laptop L Stand Product Design

NAMN Show at Anaheim Convention Center

Namm Show Booth Design

DJ cases AD on DJ Times

DJ cases AD on DJ Times Magazine

DJ Cases Poster Design

Effect Lighting Poster

DJ Gear Package Design

DJ Lighting Package Design

DJ Gear Package Design

Odyssey Endorsed DJ Photography

The post Music Industry Creatives appeared first on Ken Yim Design Portfolio.

Shopping Bag Concepts

kyim — Wed, 03 Jul 2019 15:17:14 +0000

About this Project

Assigned to design a shopping bag experiment for a luxury department store, I embarked on a creative exploration that pushed the boundaries of conventional packaging. Delving into diverse materials, handles, and closures, this project became an exciting case study in redefining the shopping bag experience. The innovative approach aimed to elevate the brand’s image through a meticulously crafted and aesthetically pleasing packaging solution, offering a unique and memorable touch to the luxury retail experience.

Client: Panda Sociedade de Gestão de Investimentos Limitada | Project Management & Art Direction: Ken Yim | Graphic & Package Design: Ken Yim |

The post Shopping Bag Concepts appeared first on Ken Yim Design Portfolio.

Year of Pig Gift Sets

kyim — Wed, 03 Jul 2019 14:50:38 +0000

About this Project

Elevating the essence of the Chinese New Year, I spearheaded a design project for the Year of the Pig red pocket and gift set that truly captures the festive spirit. The meticulous attention to detail included custom foil stamping and embossing techniques, enhancing the red pocket with a touch of luxury. The impeccable package design extended to both the red pocket and the accompanying lucky Chinese scroll, creating a harmonious blend of tradition and sophistication. This project aimed not only to celebrate the auspicious Year of the Pig but also to offer recipients a visually stunning and culturally resonant experience through thoughtful and beautifully crafted design elements.

Client: Panda Sociedade de Gestão de Investimentos Limitada | Project Management & Art Direction: Ken Yim | Graphic & Package Design: Ken Yim |

https://kenyimdesigns.com/wp-content/uploads/2019/07/CNY-Ecard-2019.mp4

The post Year of Pig Gift Sets appeared first on Ken Yim Design Portfolio.